Book:Strategic Marketing

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Revision as of 06:39, 23 August 2010

Bibliographical Data

Title:Strategic Marketing
Author:Andrew Whalley
Subjects:Business, Society and Social Sciences
Key words:Marketing, Core Benefit, SWOT-Analysis, Strategic issues, The Marketing Mix, Branding, Segmentation, Targeting, Positioning
Education Level:High Schools, Higher Education
License:All Rights Reserved - Standard Copyright
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URL:http://bookboon.com/dk/studie/marketing/strategic-marketing
Download link:http://bookboon.com/dk/studie/marketing/strategic-marketing



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